Coffee Machine Express, Australia’s largest on-line coffee machine retailer, has signed an exclusive distribution agreement with HLF S.r.l., Italy. The agreement offers Coffee Machine Express sole rights to import and distribute the HLF range of coffee machines in Australia and New Zealand.

According to Jim Storey, CEO of Coffee Machine Express “The HLF range of automatic coffee machines are positioned to provide a complete solution to our office and hospitality customers. The unique ability to provide anything from a triple shot latte to a hot chocolate at the press of a button complements the increasingly complex consumer tastes in Australia.

Customers now expect a café quality coffee in the office”. Coffee Machine Express is at the end of an extensive testing phase of the HLF machines that included putting over 100 fresh and powdered milk machines into the marketplace. Trials have indicated that the ability to provide double and triple shots increased coffee bean sales by an average of 18% per end user.

Jim Storey stated “The feedback from our customers on the HLF range has placed them at the centre of our product offering. We are very happy to reach an exclusivity arrangement with HLF that ensures a strong partnership moving forward”.